About Us - Meet the Founders
Hello! I'm Sue Ticotin and along with my husband, Lawrence, we developed the DefiningElegance.com website of luxury goods for the home. We're a small business and take pride in the fact that it has remained family-owned.
We started out small. Very small. In 2005, I was just getting started with a custom window treatment business. It was my way of reinventing myself after I left the corporate world. All my life, I've wanted to do something creative that would involve my passion for sewing and fabrics. The window treatment business seemed like the perfect career path for me. But then things changed. While attending a trade show for something totally unrelated, I stumbled upon vendors of Italian fine linens, beautiful duvets, and all the amazing accessories that can dress a fabulous bed. That encounter ignited a new passion for me. As much as I loved designing and crafting window treatments, I was fascinated by the thought of creating a website featuring the exquisite products that I discovered that day.
The launch of our website featured one brand of silk bedding. It seems incredible to me, but we've grown to over forty brands that include fine linens, custom bedding, crib and children's bedding, down comforters, decorative pillows, sheepskin, faux fur, throws, area rugs, draperies, table linens, bath towels, and home decor....All carefully selected for their quality and aesthetic value.
I love helping customers that share our enthusiasm for finding the right products for their home. I believe that your home should be a reflection of your personal style and all the furnishings and decor that make you happy. You'll find lots of ideas and inspiration from DefiningElegance.com. If we can help, just let us know!
Defining Elegance LLC
275 RT 10 East, Ste 220-405
Succasunna, NJ 07876
PH: 973-347-8392 or 1-800-798-1504